The School Vaccine Hub was launched by the Boston Laboratory Charter Schools and Equity by Design as a central source of information and resources about Covid-19 vaccines from trustworthy medical and public institutions. The hub's mission is to empower school communities to understand and make a plan for COVID-19 vaccination. I was hired to create a visual language for social media campaigns, as well as assist the project in boosting partner content. Additionally, I compiled, vetted, and posted resources to the database to keep up with the ever-changing landscape of Covid-19 and public school status.  Below are the style guidelines for this project as well as an example of how my visual language was utilized for a campaign with Boston Children's Hospital and Ariadne Labs: